{"id":77,"date":"2017-05-11T13:13:20","date_gmt":"2017-05-11T13:13:20","guid":{"rendered":"http:\/\/pro.freezine.org\/remediary0com\/?p=77"},"modified":"2017-05-20T19:06:20","modified_gmt":"2017-05-20T19:06:20","slug":"blogs-are-born-free-yet-everywhere-they-are-in-seo","status":"publish","type":"post","link":"http:\/\/pro.freezine.org\/remediary0com\/2017\/05\/11\/blogs-are-born-free-yet-everywhere-they-are-in-seo\/","title":{"rendered":"Blogs are born free, yet everywhere they are in SEO"},"content":{"rendered":"

You might think I sound like Jean-Jacques Rousseau, but I can assure you there is no need to go back that far in time.<\/h3>\n

Are you old enough to remember the case of Trent Lott? Or how about \u201cmiserable failure\u201d? Are you even aware that Google ever cleansed<\/em> the web? These days, they do it so much that only idiots actually believe their results are valid reflections of the actual content on the web.<\/h3>\n

Yet since I have been watching videos on wordpress.tv for a couple years now, I have noticed that many in the WordPress community seem to think that search engine optimization (SEO \u2013 actually, when people use this term they are usually referring to something like \u201cGoogle optimization\u201d) is a worthwhile use of time and other limited resources (such as money).<\/h3>\n

Why?<\/h3>\n

Why kowtow into submission to such a bunch of nonsense algorithms? When I learned that the PageRank algorithm was awarded a patent I LOLed so hard because I couldn’t believe it. Not only has citation indexing been around since the late 1950s when Eugene Garfield developed this approach, but by the 1970s it had already been thoroughly discredited as a valid and\/or reliable source of information. These doctoral students apparently pulled the wool over many people’s eyes \u2013 plus, they even got a patent out of it. Well, the patent was revoked about a week after I pointed out the absurdity of it all.<\/h3>\n

Personally, I am not interested in jumping though a bunch of bogus hoops to satisfy some moronic rules brainstormed by closeted maniacs. Why, for example, should I care whether a website is a card-carrying member of some secure \u201cSSL\u201d https mafia organization? Such a distinction between http and https says absolutely nothing about the quality of the information source.<\/h3>\n

I can understand why people who have identified such idiotic<\/em> suckers as are gullible enough to believe Google might reflect reality (when it has, on the contrary, recently been shown to reap inordinate profits from promoting fake news) are deemed sly enough to take the money they \u201cearned\u201d from such dubious schemes to the bank (and therefore also why some people consider this to be a good investment). I can also understand that such wads of money might go a long way in influencing politicians in Washington, D.C. But I feel people in the WordPress community should clearly distance themselves from such shenanigans.<\/h3>\n

In my opinion, the WordPress community should avoid sullying its good name from association with such a corrupt system as Google has become. In contrast, the WordPress community should instead further extend the software’s capabilities towards making the WordPress system a useful guide for search (aka \u201cinformation retrieval\u201d). The WordPress software has evolved over many iterations, the technology has been developed over many generations, and the software’s capabilities are presently top-notch. Compared to WordPress, the technology used at \u201csocial media\u201d and \u201csocial networking\u201d websites like Facebook or Twitter are infantile.<\/h3>\n

Yet that is not to say that the WordPress project is anything close to \u201cdone\u201d. While groundwork and foundations have been set for a much larger project to begin<\/em>, there is still a lot of work that needs doing, there is still ample room for improvements.<\/h3>\n

The main problem is that many in the WordPress community continue to believe in Google. This belief system makes Google a kind of Pope<\/a>, and stunts the growth of enhanced search capabilities that could be developed directly within the Web’s \u201clingua franca\u201d blogging architecture. Developing new technologies need not eradicate the old ones \u2013 so there is no need to combat Google, at least no more than there is any need to abolish the many rules and regulations listed in Leviticus. Let Google continue to make absurd laws to further cement the establishment<\/a> powers of government, traditional publishing, etc. But if the WordPress community wishes to move forward<\/em>, then I think the time is ripe for the people in this community to realize that they need to move on<\/em><\/strong> to better things<\/a>.<\/h3>\n","protected":false},"excerpt":{"rendered":"

You might think I sound like Jean-Jacques Rousseau, but I can assure you there is no need to go back that far in time. Are you old enough to remember the case of Trent Lott? Or how about \u201cmiserable failure\u201d? … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[327],"tags":[14,15,356,355,357,358,201,367,365,3,368,353,354,191,359,360,361,352,364,192,362,351,363,350,333,369,366,370,371,372,373],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9w79D-1f","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":95,"url":"http:\/\/pro.freezine.org\/remediary0com\/2017\/06\/20\/wordpress-search-engine-optimization\/","url_meta":{"origin":77,"position":0},"title":"WordPress Search Engine Optimization","author":"nmw","date":"June 20, 2017","format":false,"excerpt":"I asked MA.TT a question \u2013 of course it's complicated, but it definitely has something to do with the three-letter-acronym (TLA) called SEO: http:\/\/wordpress.tv\/2017\/06\/19\/interview-and-qanda-with-matt-mullenweg As I indicated in my question, this has nothing to do with Google and\/or similar proprietary (\u201csecret\u201d) algorithms. I was talking about WordPress as a search\u2026","rel":"","context":"In "impost"","block_context":{"text":"impost","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/org\/org-impost\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":185,"url":"http:\/\/pro.freezine.org\/remediary0com\/2019\/12\/21\/automatism-automaticity-first-thoughts\/","url_meta":{"origin":77,"position":1},"title":"Automatism + Automaticity \u2013 First Thoughts","author":"nmw","date":"December 21, 2019","format":false,"excerpt":"Automatism and automaticity are \u201creal concepts\u201d, but they are not widely used \u2026 or at least not widely used everywhere in the same way. One of the fields where these concepts are most widely used is in the broad field of medicine (or even more broadly biology). Here, the conceptual\u2026","rel":"","context":"In "remediary"","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":51,"url":"http:\/\/pro.freezine.org\/remediary0com\/2016\/12\/15\/its-not-what-you-think-it-is\/","url_meta":{"origin":77,"position":2},"title":"It’s Not What You Think It Is","author":"nmw","date":"December 15, 2016","format":false,"excerpt":"My friend Jean Russell shared a really fascinating meme the other day on facebook. The main gist of the idea was that \"you are what you think\"... such that rather than \"I am what you think I am\", in fact \"you are what you think I am\". This is a\u2026","rel":"","context":"In "remediary"","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":252,"url":"http:\/\/pro.freezine.org\/remediary0com\/2021\/11\/28\/a-brief-history-of-the-gradual-shift-from-submission-censorship-towards-self-publishing\/","url_meta":{"origin":77,"position":3},"title":"A Brief History of the Gradual Shift from Submission Censorship towards Self Publishing","author":"nmw","date":"November 28, 2021","format":false,"excerpt":"One of my friends who has enough patience to patiently listen to my own long-winded diatribes into various affairs in the realms of such sophisticated topics as literacy, economics or even the conditions of life in general (yet who will also occasionally interject and pepper my arguments with opinionated remarks\u2026","rel":"","context":"In "remediary"","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":181,"url":"http:\/\/pro.freezine.org\/remediary0com\/2019\/11\/25\/only-fools-rush-in-to-build-on-top-of-closed-secret-proprietary-platforms\/","url_meta":{"origin":77,"position":4},"title":"Only Fools Rush in to Build on Top of Closed (Secret, Proprietary) Platforms","author":"nmw","date":"November 25, 2019","format":false,"excerpt":"Last week Amnesty International published a report about the online platforms of the leading surveillance giants \u2013 see my brief post about it @ Find News. What I find particularly signficant about the news is not the recommendations for public policy, but rather the recognition of the free markets that\u2026","rel":"","context":"In "remediary"","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":191,"url":"http:\/\/pro.freezine.org\/remediary0com\/2019\/12\/23\/automatism-automaticity-20th-century\/","url_meta":{"origin":77,"position":5},"title":"Automatism + Automaticity \u2013 20th Century","author":"nmw","date":"December 23, 2019","format":false,"excerpt":"If you thought my previous introduction was dark, then if you use your imagination a little to color in the details of what comes next, then you may actually begin to lose your faith in humanity \u2013 but I choose to spare you such sketches, because I myself don't even\u2026","rel":"","context":"In "remediary"","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts\/77"}],"collection":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/comments?post=77"}],"version-history":[{"count":2,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts\/77\/revisions"}],"predecessor-version":[{"id":82,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts\/77\/revisions\/82"}],"wp:attachment":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/media?parent=77"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/categories?post=77"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/tags?post=77"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}