{"id":88,"date":"2016-04-01T19:32:03","date_gmt":"2016-04-01T19:32:03","guid":{"rendered":"http:\/\/naming-agency0com.namingagency.net\/?p=25"},"modified":"2017-06-21T18:27:22","modified_gmt":"2017-06-21T18:27:22","slug":"what-is-a-naming-agency","status":"publish","type":"post","link":"http:\/\/pro.freezine.org\/remediary0com\/2016\/04\/01\/what-is-a-naming-agency\/","title":{"rendered":"What is a Naming Agency?"},"content":{"rendered":"<h3>The New York Times had a Weekend Magazine article about naming agencies (and naming agents) a while back &#8212; it is mostly about how people find names that can be trademarked, but the article is nonetheless useful insofar as it covers the broad strokes \/ general type of thinking involved. You can check it out here if you like:<\/h3>\n<div style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/www.nytimes.com\/2015\/01\/18\/magazine\/the-weird-science-of-naming-new-products.html\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/i0.wp.com\/static01.nyt.com\/images\/2015\/01\/18\/magazine\/18naming2\/18naming2-articleLarge-v2.jpg?resize=600%2C400&#038;ssl=1\" alt=\"brand names\" width=\"600\" height=\"400\" data-recalc-dims=\"1\" \/><\/a><p class=\"wp-caption-text\">brand names<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The New York Times had a Weekend Magazine article about naming agencies (and naming agents) a while back &#8212; it is mostly about how people find names that can be trademarked, but the article is nonetheless useful insofar as it &hellip; <a href=\"http:\/\/pro.freezine.org\/remediary0com\/2016\/04\/01\/what-is-a-naming-agency\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[431],"tags":[49,32,33,50,134,434,435,436,437],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9w79D-1q","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":22,"url":"http:\/\/pro.freezine.org\/remediary0com\/2016\/03\/08\/every-domain-name-is-equally-unique\/","url_meta":{"origin":88,"position":0},"title":"Every Domain Name is Equally Unique","author":"nmw","date":"March 8, 2016","format":false,"excerpt":"There are many factors to consider when choosing a brand name, yet one of the most widely repeated fallacies is that online brands need to be identical to dot com domain names. To a computer, every domain name is equally unique. To a human, the significance of domain names is\u2026","rel":"","context":"In &quot;confer&quot;","block_context":{"text":"confer","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/biz\/biz-confer\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":234,"url":"http:\/\/pro.freezine.org\/remediary0com\/2021\/02\/11\/in-what-we-trust\/","url_meta":{"origin":88,"position":1},"title":"In What We Trust","author":"nmw","date":"February 11, 2021","format":false,"excerpt":"You may recall a post I made a few months ago .. in which I mentioned that \u201cI am not at all proud of the species I apparently belong to\u201d (\u201cI understand that this is very important to you\u201d). Another way of putting this idea is that I have little\u2026","rel":"","context":"In &quot;remediary&quot;","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13,"url":"http:\/\/pro.freezine.org\/remediary0com\/2016\/08\/12\/global-languages-andor-classification-schemes-generic-top-level-domains-tlds\/","url_meta":{"origin":88,"position":2},"title":"Global Languages (and\/or Classification Schemes) + Generic Top Level Domains (TLDs)","author":"nmw","date":"August 12, 2016","format":false,"excerpt":"Whereas traditional classification schemes (such as the Dewey Decimal Classification [DDC] or the Library of Congress classification scheme [LC]) have primarily been oriented towards topical segmentation of publications published by individual persons or corporate entities, I feel it is now a pretty safe bet that the landscape of generic top-level\u2026","rel":"","context":"In &quot;remediary&quot;","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":123,"url":"http:\/\/pro.freezine.org\/remediary0com\/2016\/03\/08\/dot-com-domain-names-are-almost-all-brands\/","url_meta":{"origin":88,"position":3},"title":"Dot Com Domain Names are Almost All Brands","author":"nmw","date":"March 8, 2016","format":false,"excerpt":"While it is true that nearly all dot com domain names are brands, this does not mean that all brands must be dot com domain names. I would not advise against choosing a dot com domain name for a brand, but there is very little sense in registering a name\u2026","rel":"","context":"In &quot;designations&quot;","block_context":{"text":"designations","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/info\/info-designations\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":19,"url":"http:\/\/pro.freezine.org\/remediary0com\/2016\/08\/27\/voluntourism\/","url_meta":{"origin":88,"position":4},"title":"Voluntourism","author":"nmw","date":"August 27, 2016","format":false,"excerpt":"In a recent podcast episode, Eliza Rubin mentioned \u201evoluntourism\u201c (see episode #28 for her explanation of the term). Here, I want to apply the concept to the web \/ internet \/ online space \u2013 so basically: virtual voluntourism. In my opinion, this is what happens when someone asks people to\u2026","rel":"","context":"In &quot;remediary&quot;","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":217,"url":"http:\/\/pro.freezine.org\/remediary0com\/2020\/11\/06\/hope-change-flipping-the-f-word-removing-the-old-fashioned-r-word\/","url_meta":{"origin":88,"position":5},"title":"Hope &#038; Change: Flipping the F-word &#038; Removing the Old-Fashioned R-word","author":"nmw","date":"November 6, 2020","format":false,"excerpt":"I have an important announcement to make: I've learned something -- and what I learned has helped me to change my course. Many years ago, I started using Facebook (in large part because one of my friends said \u201cfacebook\u201d was college slang for '[student] directory' -- and indeed, it may\u2026","rel":"","context":"In &quot;remediary&quot;","block_context":{"text":"remediary","link":"http:\/\/pro.freezine.org\/remediary0com\/topicat\/com\/com-remediary\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts\/88"}],"collection":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/comments?post=88"}],"version-history":[{"count":2,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts\/88\/revisions"}],"predecessor-version":[{"id":100,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/posts\/88\/revisions\/100"}],"wp:attachment":[{"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/media?parent=88"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/categories?post=88"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/pro.freezine.org\/remediary0com\/wp-json\/wp\/v2\/tags?post=88"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}